Blog

by John B.

DNA chooses echo for new website

Downtown Naperville Alliance (DNA) has chosen echo to develop a new content management website.  This site will feature responsive web design, which allows the site to work on any device, no matter the screen size. This is critical to their group given their high volume of visitors who access their current site from mobile devices.  “Our responsive web solution is a perfect fit for Downtown Naperville Alliance” says James Finley, Echo’s Web Developer.  “With our solution, the site will adjust to the user, rather than the user adjusting to the site.  It results in a great user experience.”

In addition, the new site will have our Skybox content management system.  With Skybox, DNA can easily add news and events.  They can also add DNA members such as restaurants, retailers or businesses.  In fact, as part of Skybox, Downtown Naperville Alliance businesses will have their own page for promoting their business.  They will have a custom login and will be able to publish fresh content to the site such as specials offers, menus, latest news and recent accolades.  They will also be able to link their page with their social networks and check in sites such as Facebook Places and Four Square.

Downtown Naperville is unlike anywhere else.  With it’s mix of restaurants, retailers and businesses, it’s a destination of choice.  Our goal with their website is to deliver a product that also is a destination of choice.  With responsive web design, social networking integration and Skybox, we will deliver an exciting new website that makes it simple for visitors to get the information they need to take advantage of all that Downtown Naperville offers.